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New "Active users" metrics: 1 Day Active Users and 7, 14, 30 Day Active Users #9071

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mattab opened this issue Oct 21, 2015 · 1 comment
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Enhancement For new feature suggestions that enhance Matomo's capabilities or add a new report, new API etc. Major Indicates the severity or impact or benefit of an issue is much higher than normal but not critical.

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@mattab
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mattab commented Oct 21, 2015

When building an application or a website, it's very valuable to know the number of active users in the last N days, in particular:

  • 1 Day Active Users,
  • 7 Day Active Users,
  • 14 Day Active Users,
  • 30 Day Active Users

These metrics are provided by Google Analytics: https://developers.google.com/analytics/devguides/reporting/core/dimsmets#view=detail&group=user&jump=ga_1dayusers

eg. for 1 day active users, the metric means:

Total number of 1-day active users for each day in the requested time period. [..] For the given date the returned value will be the total unique users for the 1 day period ending on the given date.

or for 30 day active users:

Total number of 30-day active users for each day in the requested time period. [..] For the given date the returned value will be the total unique users for the 30 day period ending on the given date.

@mattab mattab added the Enhancement For new feature suggestions that enhance Matomo's capabilities or add a new report, new API etc. label Oct 21, 2015
@mattab mattab added this to the Mid term milestone Nov 26, 2015
@mattab mattab added the Major Indicates the severity or impact or benefit of an issue is much higher than normal but not critical. label Nov 26, 2015
@mattab mattab modified the milestones: Mid term, Long term Dec 5, 2016
@mattab
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mattab commented Dec 12, 2023

Note; we actually already track that, as "Unique Visitors" which is very similar.
If people use "User ID" feature: https://matomo.org/guide/reports/user-ids/
then we also report the number of users.
Maybe we could rename "Users" to "Active Users" to give it more visibility & Clarity?

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Labels
Enhancement For new feature suggestions that enhance Matomo's capabilities or add a new report, new API etc. Major Indicates the severity or impact or benefit of an issue is much higher than normal but not critical.
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