Explain how to track Ecommerce Orders in Shopify store (using image pixel tracking) #17024
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answered
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Milestone
an FAQ explains how to add shopify ecommerce store page tracking with Matomo in https://matomo.org/faq/new-to-piwik/how-do-i-install-the-matomo-tracking-code-on-my-shopify-store/
and the FAQ says:
as Shopify is very popular among ecommerce, it would be valuable to also be able to track shopify ecommerce sales in the Matomo analytics dashboard. Looking at their docs online at https://help.shopify.com/en/manual/orders/status-tracking/customize-order-status/add-conversion-tracking there seems to be a feature to do conversion tracking using an image beacon such as:
<img src="https://www.tracking.com/pixel.gif?amount={{ total_price | money_without_currency }}&order-id={{ order_number }}&currency={{ currency }}" height="1" width="1" />
Limitation: It looks like we won't be able to track the products, but tracking the sale and amount is already extremely valuable.
Suggested steps:
FYI customer who uses shopify messaged:
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