Campaign information is being added to visitors when they return, even months after a campaign has being completed. These visits may be through direct page loading or come via other referrers (with no campaign information) yet they are attributed to the campaign. This gives us incorrect information when checking the success of a campaign.
It appears that this campaign information is stored in the cookie _pk_ref and this cookie has a 6 month ttl.
Is this by design? Is there anyway that campaign information is only recorded for the visit where the campaign link is used as the entry point?
Is there anyway that campaign information is only recorded for the visit where the campaign link is used as the entry point?
+1, yes this is indeed how it should work
Is there anyway that campaign information is only recorded for the visit where the campaign link is used as the entry point?
+1
+1
Any updates on this @tsteur ? We are also seeing old (and often "test") campaigns coming through long after their initial use via the _pk_ref cookie. In our case, we're noticing old campaigns coming through on Direct Entry visits.
Ideally, couldn't the campaign be cleared out or at least stored somewhere else for analysis of campaign success down the road?
Is there a current solution or workaround to this?